The Tao of Twitter, by Mark W. Schaefer
I’m so non-tech savvy, I can’t even get my username to show up the way I want on gmail. How do I test a tweet b4 going live? I dunno – if there’s a way, I didn’t figure it out.
BUT, a friend passed on this book to me—which is now available in a revised and expanded edition—and it did “change my life”!
Best tips I learned:
- Figure out my “purpose” for twitter, so I know what type of tweets to put out there and followers know what topics to expect from me
- Follow twitter accounts that share my interest
- Spend no more than 20 minutes on any given day to find these accounts to follow
- Tweet others (related to my topic)
Comment on someone’s article I like
Re-tweet someone else’s opinion
Re-tweet articles others have tweeted
Now I love learning from what others tweet out, and I’m more comfortable about my own tweets.
I realized that there are some tweeters I look for over and over again – so I studied to see what makes their tweets so great:
Gail Oare @gailor1 18 Sep 2015
Making objects disappear. You've got to see this. Or maybe not... http://www.lbl.gov/2015/09/17/making-3d-objects-disappear/ …
Andy Berger @bergerandyj 5 Aug 2015
Buckyballs + copper = magnetic? http://blogs.discovermagazine.com/d-brief/2015/08/05/copper-magnetic/#.VcJUyRNVhHw …
Tabbetha Dobbins @kipaimara 14 Nov 2015
Can graphene harvest energy from thin air? http://www.cnn.com/2014/12/23/tech/innovation/tomorrow-transformed-graphene-battery/index.html …
Each of these has an element of suspense.
Back to The Tao of Twitter: I recommend this book when setting up a twitter account. At a social media panel during the MRS Meeting in Boston, someone asked what to tweet if they have no articles, yet, to publicize. The response was to tweet articles by others that we find exciting – and from ToT, that seems like the best advice anyway!
-Judy Meiksin
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